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Entrepreneurship

General resources and strategies for researching and starting up new enterprises

Entrepreneurship Research

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Starting a new business is a difficult task carrying the potential for great reward or devastating loss.

Thorough research is a necessary first step in creating any business, and this guide will lead you to a number of useful databases provided by the WKU Libraries, as well as free resources online.

Use the tabs on the right to find databases and books. The links below will take you to more Research Guides helpful to your research:

--Creating Business Plans

--Marketing, Sales & Demographics

--Company and Industry Information

 

 

Reference Coordinator

Jack Montgomery's picture
Jack Montgomery
Contact:
Address: 304 Cravens Library, 1906 College Heights Blvd. #11067, Bowling Green, KY 42101

270-745-6156
Website