Business (General)

​This guide will help get you started with research in Business. Visit any of the tabs on the left for resources by subject or topic.

There are tabs on the left for each Gordon Ford College of Business (GFCB) department:

• Accounting
• Computer Information Systems and Business Data Analytics
• Economics
• Finance
• Management
• Marketing

There are also tabs on the left linking to other topics, including:

• Industry and Market Research
• Company Research
• Entrepreneurship and Small Business
• International Business
• Course Guides (list of guides created for specific courses)

Source: WKU